Magazine comparison of two magazines

 

The institution that owns Blender is Alpha Media Group and the institution of Kerrang! is Bauer Media Group. Blender was an American music magazine that billed itself as "the ultimate guide to music and more". It was also known for sometimes steamy pictorials of celebrities. It compiled lists of albums, artists, and songs, including both "best of" lists and "worst of" lists. It started publishing a print edition in 1999. Alpha Media Group closed Blender magazine March 26, 2009, which went then turned into an online format. Blender's final print issue was the April 2009 issue. Kerrang!'s institution, Bauer Media Group, is a multinational media company headquartered in Hamburg, Germany which operates in 16 countries worldwide. Magazines published by Bauer include Kerrang!, Q, Mojo, Empire and heat.

Blenders magazine include girly topics and are all about celebrities, fashion and gossip. Blenders magazine would attract to 16-19 year olds. The singer on the front cover, Alicia, is a young role model which therefore appeals to the younger audience. However, Kerrang!'s target audience is made up of 60% males and 40% females. Kerrang!’s demographic falls into social class D-C. The target population for this magazine would be 16-24 year olds. The magazine appeals to a specific niche audience because it concerns topics and themes that are relevant to people who listen to and are interested by rock music and its background.  

On the 'Blender' front cover, Alicia is the only main image on the magazine, this shows her importance. Whereas, 'Kerrang!'s' front cover, there is a main image but there are other subtitles with little pictures of well known pop artists. This shows that Hayley from Paramore is just another artist like the ones on the page.

'Blender' includes many feature stories. 'Madonna & Mariah on the prowl' this article is all to do with two singers seeking for love. Another article 'Nothing stops the old snorter' this features Keith Richards story of him sniffing his fathers ashes. These feature stories are exciting as they make the reader want to read on about the celebrities life. In 'Kerrang's!' magazine there are a few feature stories such as 'I have nothing left to prove' which leaves the audience static and leaves them hanging as to why Hayley has nothing to prove. However 'Kerrang!' mostly has feature stories which promote artists album's and posters rather than stories of celebrities.

The colour scheme on 'Blender' is light colours, blue's and red's. Alicia's name is written in light blue which connotes calm and pure which may be defining her personality. However the colour scheme on 'Kerrang!'s' magazine is yellow and black, which match the artists' top 'Security'. This matches the genre of rock and the live dark colours that come with it.